The Redesign of the Visual Identity - UĽUV
2019
Visual Identity Redesign
Ústredie ľudovej umeleckej výroby - ÚĽUV (uluv.sk)
The redesign of the visual identity was created during an internship at the Richie studio in collaboration with Richard Kučera Guzmán.
The Centre for Folk Art Production (ÚLUV) has a mission to safeguard and develop traditional crafts and home-made production in Slovakia. Both in the past and today, it focuses mainly on looking for, mapping out and protecting crafts that are dying out; it then develops them by means of various activities, connecting the information and skills of the best producers with the knowledge of ethnologists and the vision of designers. The result is an original artist’s work which respects traditional craft processes, patterns and materials.
Ústredie ľudovej umeleckej výroby - ÚĽUV (uluv.sk)
The redesign of the visual identity was created during an internship at the Richie studio in collaboration with Richard Kučera Guzmán.
The Centre for Folk Art Production (ÚLUV) has a mission to safeguard and develop traditional crafts and home-made production in Slovakia. Both in the past and today, it focuses mainly on looking for, mapping out and protecting crafts that are dying out; it then develops them by means of various activities, connecting the information and skills of the best producers with the knowledge of ethnologists and the vision of designers. The result is an original artist’s work which respects traditional craft processes, patterns and materials.